Direct Mail

Direct mail marketing that saves time, reduces costs, and eliminates complexity. From strategy to mailbox, IC Group manages every step so you can move faster and scale with confidence.

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1. Audience, data & timing alignment

Share your audience details, data inputs, and mailing timelines so we can plan production accurately and efficiently for you.

Here’s what our direct mail process looks like

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2. Personalized production & presort

We produce and personalize your mail using data-driven print workflows, then presort to optimize postal efficiency and cost savings.

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3. Scheduled mail entry & tracking

Mail is dropped on schedule with tracking and reporting to provide you with visibility into delivery performance.

  • Lower postage and production costs

    IC Group helps you maximize USPS presort discounts, optimize mail formats, and streamline production to reduce campaign costs without sacrificing quality.

    Higher response rates than digital alone

    Stand out in a crowded digital landscape with physical mail that gets noticed, handled, and acted on, especially when paired with coordinated digital follow up.

    Full service execution, no vendor juggling

    From printing and personalization to presort and delivery, our in house teams manage the entire workflow so your campaigns stay on schedule with fewer handoffs.

    Flats, letters, and custom formats that stand out

    We help you select the right format for your goals including high impact flats, personalized letters, postcards, inserts, or custom branded packages.

  • Everything under one roof

    We handle printing, finishing, presort, and mailing in house to reduce delays, maintain quality, and ensure consistency from start to finish.

    Campaigns designed to convert

    Our teams support performance driven direct mail using variable data printing, compelling offers, and precise execution.

    Cost savings built in

    We optimize postage, volume efficiencies, and production methods to enhance performance while lowering overall campaign costs.

    Fast, reliable turnaround

    Whether it is a one time drop or an ongoing program, we move quickly and deliver with precision you can rely on.

    Comprehensive services

    Printing, folding, inserting, metering, and final delivery, ideal for overflow/disaster recovery support or complete direct mail outsourcing.

  • Pair direct mail with QR codes, personalized URLs, and campaign reporting to track engagement, attribute results, and improve future response rates.

Connect with us today.

Let’s plan your next direct mail campaign.

Get started